How Do you get started?

You’ve got questions, Quora’s got answers! is a post from: Saskatoon Web Design | RawkMedia Web Design Group

Google plus is a collection of different social products, either existing or new to Google, including Profile Stream, Sparks (a recommendation engine), Circles (a friend management service), Hangouts (a video chat service), Huddle (a group texting service) and Photos, with more features such as Games and Questions expected in the near future.

Google+ was clearly designed to compete directly with Facebook however, it does seem to have already taken a few steps in a somewhat different direction in the way they’ve allowed their users to interact and connect with one-another.  Unlike Facebook, a Google+ user can create their network outside of familiar relationships. Think Twitter meets Facebook, that’s Google+.

Here’s a video released by Google that offers a brief overview of the new Social Network.

What Is Google Plus? is a post from: Saskatoon Web Design | RawkMedia Web Design Group

A little bit of humour in the Web Designer – Customer relationship is a post from: Saskatoon Web Design | RawkMedia Web Design Group

Stoked For the Deep Dark Woods Return to the SK! is a post from: Saskatoon Web Design | RawkMedia Web Design Group

New Website Design Complete for One Bad Son is a post from: Saskatoon Web Design | RawkMedia Web Design Group

One core  component to effective website design is the use of an aesthetically complimenting “website design color scheme” or “website design palette”.  A web design palette is used to determine a consistent website background, website images and font colour of the content found in the website.   Any Web Designer will tell you that choosing an appropriate colour palette is difficult but extremely important in conveying the appropriate image.

I’ts likewise no marketing secret that web design aesthetics play a huge role in business success and customer interpretation.   Fundamental to selecting a website design’s colour palette, that appeals to a website’s visitors, is understanding your target audience.   Chances are, you as a business owner have already refined your offline image to meet both contemporary and the general aesthetics that are congruent with your market.  It’s important, nonetheless, to do some market analysis as well as analysis of your competitor’s websites and their design principles.  Figure out which designs appeal to you.  It never hurts to give your input to a website design consultant as you’re likely much more an expert in your market that they.

There are also excellent online resources that can help you put together quick web design palette ideas.  Check out the following and please feel free to contact a RawkMedia web design consultant to discuss how we can help develop an aesthetically appealing website that drives business through beauty!

http://www.colorblender.com/

http://www.colorcombos.com/

http://www.degraeve.com/color-palette/

Website Design With Colour Palettes is a post from: Saskatoon Web Design | RawkMedia Web Design Group

Building a community is integral to your website’s social media strategy.  Whether it be a facebook page, a twitter follow list, or a website forum, the way you interact with your community will determine the effectiveness of your website’s social media strategy.  Great… that much has been established in so many other RawkMedia Web Design posts .  So HOW do you build a community.  You need great products, or products that people need, or products that people think they need.  People need to want to talk about your products & services in order to be part of your community!  Have a look at what the great Guy Kawasaki (former Apple marketing Guru) has to say about building a successful community and effective social media marketing strategy.

Guy Kawasaki – How To Create A Community is a post from: Saskatoon Web Design | RawkMedia Web Design Group

Taking the first step to actually start monitoring can be daunting. And then what?  How can you build a strategy around the data you’ve collected from your monitoring campaign? Although the strategy to engage based on your data collected will be proprietary to your business, the following guidelines ring true for all of us:

1. Understanding Your Objective

Why monitor your social media audience, your brand in social media, or your brand on the web in general?:

• To know immediately when someone slams my brand?
• To be more proactive with my customer base?
• To better understand my market space?
• To grow my customer base?
• All of the above

Take some time to understand your goal… what do you want to accomplish with your campaign.

2. Decide Where to Monitor

The number of Social Media outlets has grown at an exponential rate since inception.  The market is now segmented into niches where specific subjects can be discussed, likewise have to larger social media outlets enabled you with the ability to create a niche within them… a good example is Facebook groups!

3. Prioritize what you monitor

As the prioritization of your social media strategy relates to the first point, you definitely want to understand what information is important to you. The greater and more broad your forum becomes, the more information you will have to assimilate. This could present challenges as discussions are muddy, often biased, and can be downright useless unless you understand what information you need and how to obtain it

4. Build Relationships with your community

In the social media space, your customers are your greatest ally… and likewise can be your greatest foe. Positive, responsive relationships are key! Be proactive, be downright aggressive in stimulating conversation. In turn, your community will continue the discussion.

4 Key Components to Successful Social Media Monitoring is a post from: Saskatoon Web Design | RawkMedia Web Design Group

We’re proud to complete web design work on Akiko Mcdougall’s website, showcasing her exceptional artwork!  Akiko is using the RawkMedia Website Management System, enabling her with the ability to manage her website’s content, image gallery, and more!  Click here to have a look!

Design Work Complete On Saskatchewan Artist Akiko Mcdougall’s New Website is a post from: Saskatoon Web Design | RawkMedia Web Design Group

RawkMedia Loves Watch'n the Junos! is a post from: Saskatoon Web Design | RawkMedia Web Design Group